Category: Business Management

Completing The Hiring Continuum

Business owners know that one of the most important factors in the success or failure of a company is making good hires. The ability to grow a company over the long-term and successfully navigate growth is based largely on the ability of the owner to manage the critical resources of time, people and money. So

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Making powerful emotional connections using empathy-based marketing with Tanya Bamford – [PowerTips Unscripted] Ep.110

Current events have created an environment of incredible stress for homeowners across the globe. Remodelers have an opportunity to tap into their dissatisfaction with their home environments by using an empathy-based marketing approach to make an emotional connection. Tanya Bamford joins Victoria and Mark to share how using the right messaging, imagery, and delivery channels

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