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Category: PowerTips Articles

Make Time for Strategic Planning

Wouldn’t it be great to have the time to really step back, think about your business and make sure that you’re clear on your goals, using the right strategies, and making sure that your team is well-informed and motivated? But we all know that a successful business has too much going on to have time

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Coronavirus Planning and Your Remodeling Business

As novel coronavirus Covid-19 cases continue to multiply throughout North America, it’s time to plan for how it may affect your business, your employees, and your clients. The situation is changing quickly, so stay informed through reputable news and public health sources. Covid-19 causes a variety of symptoms, including cough, shortness of breath, and fever.

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6 Simple Questions that will Focus Your Marketing Efforts

As we sail through the fist quarter of the year, you may be finding that your marketing strategy and materials aren’t hitting the mark. Here are six simple questions that will help you refocus your efforts and find your target. Before I started working in content marketing, I was a journalist. One of the first

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Developing the 6 Domains of Resilience

When you own a remodeling company, the one characteristic that’s the most important to have — in my opinion — is resilience.  Resilience is the ability to learn from your setbacks and mistakes. Resilient small-business owners learn how to turn mistakes into opportunities. They learn to look past the immediate setbacks and keep their eyes

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Make Time for In-Office Training

Remodeling companies are missing a great opportunity for job training by limiting it to the work site. Yes, there does have to be on-site training to learn a skill, but it might take longer because everything is being taught on the job.  Here are some ideas to make the most of training your field staff

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Becoming an Employer of Choice

It’s 4:15 on Wednesday afternoon. Your production manager, who’s been with you for more than 18 years, walks into your office and gives you notice that he’s retiring at the end of the month. While it’s not a complete surprise, the timing was much sooner than you expected. However, he says concerns about his health

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Get SMART: Making Your Resolutions Stick

It’s tradition. With all the best intentions, you made resolutions for 2020. Maybe it was personal, to lose weight, quit smoking, work out more, or spend more time with your family. It’s also a great time to refocus on your business, resolving to boost your net profits, save more cash on hand, or hire a

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What’s In Your Wallet? Benchmarking Owner Pay

As we race toward the end of the year, it’s time to take stock of all you’ve done this year in your business — jobs completed, those scheduled for 2020, and your gross and net profits, and more. When you look at your own bottom line, you may want to know how your paycheck measures

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Get LEAN: Start by Finding Your Traffic Backups

I can’t tell you how many times I hear people decide that the best way to implement continuous process improvement is to meticulously document all of their processes — from end to end, in order, starting with the incoming lead and ending with the final punch list and payment.  On the surface, it’s a logical

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4 Remodeler Marketing Mistakes to Avoid in 2020

Are you ready to get real about the marketing mistakes your remodeling business made this year? One of the best ways to grow is to learn from your mistakes and vow to do better in the future. We surveyed remodelers from across the U.S. and Canada in Builder Funnel’s inaugural State of Remodeler Marketing Report

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