Today’s Throw-back episode, “How to Attract High-End Customers” was a topic previously suggested by a Remodelers Advantage Member… Thank you again @LeoLantz. And speaking of suggested topics… We are working hard on our new season of PowerTips TV, coming back in just a few short weeks. We would love to hear from you regarding topics
Since we wrote about “Mastering the Art of Qualifying Leads” earlier this week, we’re going to stay on topic and throw it all the way back to 2014 as Victoria covers techniques for handling and qualifying leads. Enjoy! If you are a Remodelers Advantage Member (Roundtables & University), make sure you check out Chip Doyle’s
Your marketing, advertising and great word-of-mouth reputation has finally paid off. The phone is ringing off the hook! “Thank you for calling ABC Remodeling. How may I help you?” You’ve spent years and a small fortune to get the phone to ring but you’ve likely given less than 15 minutes of thought on how you
It’s a basic principle. Your business depends on people calling up and saying they are interested in what your company does. The thing is that most of the folks who call are not what your company is looking for in a client; they aren’t the right fit. So how do you avoid going out and visiting all
If there’s one question I get more often than any other, it’s “How can I get more leads?” Which of course does not have a quick and easy answer. This is the marketing equivalent of asking a remodeler “How much does it cost to remodel a kitchen?” There are dozens of various tactics you could
Are you currently using a CRM (Customer Relationship Management) to track prospects, leads, and customers? If not, you’re missing out on revenue! (This was me a few years ago). In just a second I’m going to share the three step process I use to maximize my revenue and stay ahead of potential downturns. But first,
If you haven’t heard of Pokémon Go in the last month or so, you’ve really got to watch the news or talk to a millennial once in a while. It’s huge right now and it could, potentially, be a great marketing tactic for you to exploit. What is Pokémon Go? Pokémon Go is a game that you
While running a meeting of the Remodelers Advantage Roundtable group “Quattro,” I heard Neil Harvey say, “Time serves no sale.” That sentence is powerful. Why? Most remodelers have mixed feelings about dealing with the fulfillment side of the sales process. It takes a lot of work to figure out the design and specifications of a
Are you using before-and-after pictures to market your business? Of course you are. You need to realize that while your photos are impactful and attention-grabbing, your competition is likely doing the same thing. A quick Google or Pinterest search will bring up millions of those beautiful images touting spectacular remodeling work. But as a professional,
Sometimes when we think about the New Year and all our goals we want to achieve, we over-complicate things. I like to keep it simple. Want to grow your business? Focus on sales and marketing. Improving your production process won’t grow your business. Getting a new accounting software won’t grow your business. I’ve been thinking
Reviewing employees in the remodeling world is, at best, a struggle. It is often an employee’s opportunity to ask for a raise and an employer’s opportunity for frustration. Tim Faller joins Mark and Victoria to talk about the necessary fundamental shift in the employee review process. Tim makes the transition from podcast host to guest
As a society, we spend nearly four hours daily on our smartphones, a 59% increase compared to just two years ago. The total amount of time each person spends in front of all media per day is 12 hours and 21 minutes, up 11% over two years, and the amount of time we spend socializing
It’s not about the money, rather the feelings the money can bring. In this episode, Jay Wheeler dives into the psychology of financial management and investing in order to provide listeners with the potential reasons behind the way they may manage money. Whether it’s business or personal finances, Jay describes how to better manage your
By all accounts, business is booming. Projects are being booked way in advance, and everything is roses and sunshine. Or is it? In this episode, guest Chris Bache joins Tim and Steve to discuss the “dark period” – the period of time after the sale is completed, the project is booked, and is on the
The labor shortage has been a frequent topic on this show, and this episode is going to join the ranks. Guest Andrew Schmidt is here to talk about AMEK’s apprentice and internship program, and the importance of investing in future generations. Andrew and his twin brother started their business as roofing installers in 1996, and have grown