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Tag: sales objections

In the Moment: The Lost Art of Pre-Qualifying Leads

It’s a basic principle. Your business depends on people calling up and saying they are interested in what your company does.  The thing is that most of the folks who call are not what your company is looking for in a client; they aren’t the right fit. So how do you avoid going out and visiting all

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Powerful Presentations–Every Time!

“It’s useless to be a good craftsperson . . . unless you can also sell what you create.  Your customers cannot be expected to recognize a good idea unless it is presented to them by a good salesperson.” This was a paraphrase of a quote by David Ogilvy, one of America’s advertising legends and the

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