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Tag: website traffic

The Most Powerful Lead Capture Tool In Your Marketing Utility Belt

If there’s one question I get more often than any other, it’s “How can I get more leads?” Which of course does not have a quick and easy answer. This is the marketing equivalent of asking a remodeler “How much does it cost to remodel a kitchen?” There are dozens of various tactics you could

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Paid Search: It’s Not Just About Keywords

A great paid search campaign can really drive your business. But building campaigns, identifying ad groups, and developing keywords is just part of it. You’ll also need to integrate a negative keyword strategy. If you don’t have one, it might be the reason that your paid ads are falling flat. You see, it’s not just

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Is this Website Mistake Costing You Remodeling Business?

Recently, I attended a Google Partners event and heard a statistic that almost knocked me out of my chair: 45% of people would rather give up vacation than their smartphone. This stat is confirmation of what most of us already know—people really love their phones. You can see it when you venture out to any

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Why Remodelers Need a Mobile Website

Mobile, mobile, mobile. It’s all we hear about today! Ugh! Well, we’re hearing about mobile because it’s absolutely exploding. Mobile website traffic that is. Why Having a Mobile Optimized Website Matters One of our clients was getting about 10% of their website visits from mobile devices in December of 2013. Just 6 months later, that

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How to Find a ‘Reputable’ SEO Company for Remodelers

If you have a website or are doing any Pay Per Click advertising on Google, then you’ve probably received a sales call from an SEO company or two (or a 100 . . . they’re everywhere!) Unfortunately SEO companies have a bad reputation. They are very similar to contractors in that respect: because of the few

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