Smart remodelers understand that their website can and should be their #1 source of new leads and business. In order for that to happen, you first need to get people to your website, and second, get those website visitors to turn into leads.
But given some of the remodeling websites I’ve seen (and trust me, I’ve seen a lot—my team crawled, analyzed, and ranked over 500 remodeling websites this year alone), I wouldn’t be surprised if you weren’t getting the most out of your website.
It’s not your fault, really. Most remodeling business owners wear a lot of different hats and, understandably, outsource their website to either a member of their team or a third party vendor. But if your website is in poor hands, that’s not doing you any favors either.
If you want to grow your remodeling business, a well-optimized website that attracts visits and can turn them into leads can help you get there. If you’ve read through this blog and concluded that your website—one of the most valuable marketing assets you own—is in the wrong hands, it’s time for an upgrade.