Craig Deimler
Former Remodeler & Sales Trainer
Originally from Harrisburg, Pennsylvania, Craig attended Penn State University where he graduated, in 1994, with a Bachelor of Science in Labor Industrial Relations and Business Management.
As the former owner of Deimler Family Construction, Craig is focused on changing the paradigm from order-taker to professional salesperson. He is shifting the thinking from ‘how do I get MY needs met’ to ‘how do I meet the needs of the client.
Speaking Topics
- Sales
Top Speaker Programs*
WHAT IT'S ABOUT
Sales is more than knowing and explaining your product/service. The ability of a salesperson has a direct impact on the company.
Salespeople are also known by many other adjectives that conjure up bad feelings and put homeowners on edge from the moment a salesperson walks through the door. Understanding why people make decisions and how to get them to talk about it is key to having a good client experience and strengthening the relationship that ultimately leads to a signed agreement and referrals to others that need our services.
This presentation will reveal the psychology behind why people buy and how to use proper questioning techniques to get all the information you need without supplying them with too much unpaid consulting.
Additionally, we will cover how to use the client's emotions to close the sale and techniques for overcoming the objections that homeowners put up to combat 'being sold'.
Learning objectives:
- Learn the psychology behind why people buy
- Learn good questioning techniques to enhance the client and designer/salesperson relationship.
- Learn how to use the client's emotions to close the sale
- Learn how to overcome objections and close the deal so it is a win-win solution.
WHAT IT'S ABOUT
Salespeople and design professionals hear the word 'no' more often than the word 'yes'. How do you keep from getting discouraged?
In this seminar we will identify ways to overcome the fear of hearing the word 'no'. In addition, we will learn how to use the word 'no' to our advantage. Identify what a well-qualified 'no' looks like so we can turn a 'no' into a 'yes'.
This presentation will teach and analyze different closing techniques that also help overcome objections. Whether you are a one call close company or a multiple visit before the close company this presentation has something for everyone.
Learning Objectives:
- Learn how to overcome the fear of hearing the word 'no' and use it to your advantage and not become discouraged.
- Learn techniques to identify what a well qualified 'no' looks like to move you closer to a 'yes'
- Identify and learn ways to turn clients who say 'no' in different ways into 'yes'
- Learn multiple different Closing techniques - more tools in your tool box