PowerTips

Posts By Victoria Downing

Victoria Downing's Posts

Remodeling is a Service Business, First

Sometimes remodeling companies put all of their efforts into building the product. However, to be successful in the remodeling industry, your focus should be on offering top-quality service to your customers. When you begin a remodeling business, you have entered a service industry that depends on referrals and repeat business. The amount of business, and

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Setting Marketing Goals for Success

Do you know where you are going? A wise man once said “If you don’t know where you are going, any road will take you there!”  Yet business experts agree that goals power businesses. By defining your business goals for the coming year, you’ll be able to target your marketing efforts to reach them. Carefully

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Does Your Company Have the Bench Strength You Need?

At a recent Remodelers Advantage conference, I asked the room full of remodeling company owners about hiring. 75% of those in the room indicated that they would be hiring new people within the next 6 months. This was exciting news because it indicates an optimistic outlook toward the future! Growth! Yes! 

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Investing In Your Team Pays Off

One of the most important elements determining a company’s success is the quality of the employees. In my 25+ years in the renovation industry, I’ve seen this business principle played out again and again. Those companies who place significant importance on the hiring, training and retention of great employees have happier clients, more loyal trade

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Are You Monitoring Your “Overhead Inventory?”

Savvy remodelers monitor ongoing design contracts for a clue to future work. But monitoring backlog—a sure thing—is also crucial. Backlog is simply work under contract but not yet done. It may be the as-yet-not-produced fraction of a job in construction or it may be a job you haven’t started yet. Don’t count a job as

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Turning Time Into Money: Pre-qualifying Prospects – part 1

Nowhere more than in remodeling, does time mean money. Like most entrepreneurs, remodelers have to wear many hats in order to run a successful business, so effective time management is crucial. One of the most common ways that remodelers find themselves wasting time is attending no-hope appointments with totally unqualified prospects.

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Your Role as Company Leader

One of a remodeling company’s most precious resources is its owner. Your company’s success or failure rests on how well you balance and juggle all of the hats that you are supposed to wear. In any one day, you may act as a leader, manager, investor, and worker; however, you are also a human being who

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The Time for Improved Leadership Skills is NOW!

As the remodeling market grows stronger and stronger, remodeling company owners are taking up the mantle of leadership within their companies. For the last several years, everyone’s been hustling as fast as they can just to keep the business alive. But now, it’s time for growth, hiring new employees, investing in new and innovative marketing,

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The Road from Success to Significance

Vision. Mission. Purpose. Culture. Core Values. Do you ever find these concepts fuzzy, overlapping and a little hard to grasp? If so, you are in very good company. You might also question whether they even belong in a small entrepreneurial business. Or you might wonder if time spent thinking about them, and work spent defining

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