Since we wrote about “Mastering the Art of Qualifying Leads” earlier this week, we’re going to stay on topic and throw it all the way back to 2014 as Victoria covers techniques for handling and qualifying leads. Enjoy!
If you are a Remodelers Advantage Member (Roundtables & University), make sure you check out Chip Doyle’s upcoming telecourse, “When The Phone Rings 101: Mastering the Art of Lead Qualification“ which starts up in August.
Do you know how to identify a bad lead? If not then you are losing time. And time is your most precious commodity. I’ve already addressed the problem with “wearing too many hats” in a previous episode. There I discussed how critical it is for you to focus primarily on sales and marketing.
However, that doesn’t mean follow every lead you get. You must still effectively manage your time by doing the right things to move your company forward. And going on these no-hope appointments not only take your focus away from more qualified prospects; they also destroy moral because “you’ve lost another one.”
On this week’s episode I’ll show you how to separate the good from the bad by pre-qualifying the prospect at the very first contact.
How about you?
Do you have any great pre-qualification techniques that I forgot to mention? What has helped you identify the good, the bad and the ugly? Let me know in the comments below!
Free Download: Prospect Initial Call Questionnaire
Victoria recommended that you have a checklist to go through when pre-qualifying leads. More importantly she wanted to give you one that’s ready to use! So here’s the “special document” that Victoria mentions in the video. Enjoy!