Originally published July 29, 2014 | Last updated 2026 The best way to close a sale without pressure is to assume the sale: move forward as if the yes is inevitable. When you have done the work up front to qualify the prospect and match your solution to what they actually need, closing stops being
We talk to many remodelers who think that keeping their pricing private protects them from getting undercut. It’s costing them the buyers who were ready to say yes. Ten years ago, pricing existed to help sales close deals. Today it also helps marketing attract the right visitors and gives AI systems something concrete to cite.
Here’s something I keep seeing in residential remodeling companies: Strong sales. A growing pipeline. A good reputation in the market. And quietly, beneath all of it, good tactical leaders are leaving. Not because the work isn’t meaningful. Not because they don’t believe in what the company is building. But something about working inside the organization
Knowing how to hire a salesperson comes down to two questions: when the timing is right, and how to set the person up to succeed. For most remodeling owners, the right time to hire your first sales rep is when you have become the bottleneck, when you have more qualified leads than you can personally
At some point, most remodelers hit a level where the business stops growing… and starts depending on them more than ever. On paper, things look solid: Steady work Good reputation Revenue in the $2M–$4M range But behind the scenes? Everything still runs through you. And that’s where the trap begins. Success That Turns Into a
In this episode of PowerTips Unscripted, host Victoria Downing interviews Robert Gurinowitsch who shares insights on incorporating state-funded projects into a remodeler’s revenue stream. Robert explains how these opportunities can be lucrative but require navigating government regulations and compliance. Robert Gurinowitsch is the regional program manager for Best Bath. Best Bath has been providing over
Are you like me? When you get an email from someone with a misspelled word, do you look at the keyboard to see if the wrong letter is adjacent to the correct one? Or what about this: whenever you have to write “Wednesday” do you say “wed-nez-day” in your head? I do that, too. And
Tess Jezek joins the show today to discuss the importance of your company’s reputation in the reputation economy. In fact, Forbes reports that 60% of consumers are willing to pay more if they believe they will receive a better service. Tess discusses how an accurate description of your business online is smart business practice. In
Today on PowerTips Unscripted, Lane Cooper joins the show to discuss the large project sales process. Price is a process like design. Setting our clients up for a successful pricing process is critical to large remodeling projects moving forward through design into construction. Lane walks us through his pricing process to manage clients’ price expectations.
An article recently written by Tim Faller and published in Remodeling Magazine. A few year ago I experienced firsthand what many clients dread: a poor-quality job and the company’s failure to respond to requests to fix it. A home improvement company completed a siding and gutter job for my parents, but water ran behind the