The idea of selling something feels sort of dirty to a lot of people, especially if you’ve been on the wrong end of a heavy-handed salesperson. Getting your arm twisted until you succumb and make the purchase. Promises made that turn out to be empty about the benefits of buying something. Ugh! But good sales
Most work requires more than one person to get it done. Effective communication is essential to the enterprise. Everyone has to learn the skills to communicate effectively. One key is concentrating on what brings you success — in work, with your spouse or partner, and in the rest of your life. Build on that. In
The winter holidays are coming — displays are already up in some stores. We’re not even to Halloween, but it is a reminder that parties and celebrations for you and your staff are coming soon. Some of you already have party plans in place — it’s not to soon to start thinking about it. Throwing
The cooler weather and waning daylight of Fall is creeping in, and the idea of lighting a fire and settling down with a good book (and maybe a hot toddy) is becoming more appealing. We’ve gathered reading recommendations from thought leaders in the remodeling industry — take a look at what they’ve been reading and
One of the most powerful sales tools your remodeling company has often lies fallow on your website — your project photo galleries. With a little creativity, those photos can be transformed into compelling client success stories. This will boost your organic search rankings, super-charge lead generation, and result in more sales. The power of storytelling,
Creating a successful remodeling company, one that’s profitable year in and year out, isn’t easy. That’s where LEAN comes in. You can look to many well-known companies for signs of how they incorporate LEAN practices and principles into their processes — and how that positively affects the customer experience. Every day, we experience situations that have processes that are anything
A personal vision statement charts your course — in life and in business. If you don’t have one, you might as well be lost at sea when you’re making decisions. For Dave Bryan, his personal vision statement serves as his North Star, allowing him to plot his course through his life. “There are a million
The remodeling business is strong, and economists expect it to continue to grow. That’s great news, but are you taking on your most-profitable jobs? It’s easy to take a variety of projects right now, but if you’re not strategic about it, your bottom line might suffer. If you don’t know which projects make your company
Marketing is getting more complicated, and search engine optimization can seem like voodoo or black magic. The SEO landscape is always changing, as Google adjusts its algorithms every day. The goal remains the same, though — growing your organic traffic online to rank higher in the search listings, so you get found by the people
I’m sure you pay a lot of attention to security. You lock up your materials, tools, vehicles, and job sites. Your office probably has an alarm. And your phone undoubtedly requires a password, a secret pattern, or your face to unlock it. But what I’m not sure about is whether or not you’ve thought much
